IDBI Federal Life Insurance
May 15, 2015
NEL Engineering Pvt. Ltd.
February 6, 2015
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  • TaskEmployee communication campaign launch
IDBI Federal approached ICE India to help manage an employee communication and work place culture enhancement campaign titled Good 2 Great.

As a part of disseminating the key messaging objectives down the line, we conducted a team building exercise called the 'Big Picture', wherein groups of employees were segregated into teams and each team had an individual role to play in creating the big picture, synonymous with work places where individuals contribute to the organisation as a whole.

The campaign was launched at a gala event that featured famous sand animation artist, Manas Sahoo, who launched the campaign via a live sand animation act.

Also featured were the very popular band, Rodney Entertainment.

Sopan Upadhyay

Chief Manager - Marketing, IDBI Federal Life Insurance Co. Ltd.


I've had the pleasure of working with ICE India on multiple events in the past 5 years. Mufaddal gives a special touch to every event with his innovative ideas, personalized service and kick­ass execution!

The ICE India team is easily accessible and attentive to our needs. I've found them to be very organized, creative and thoughtful of all aspects leading up to the event and the event day itself. Mufaddal gets personally involved in all matters from ideation to execution and uses his experience to execute all events seamlessly and always has a "plan B" in place for any potential issues.

They have a good vendor partner group and have been able to accommodate all event planning seamlessly, exceeding our expectations every time. I would highly recommend ICE India for event planning and have referred them to other companies in my contact sphere.

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