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  • TaskConfluence 2017 - Global Partners Meet
This was the 9th consecutive year that Godrej Appliance was hosting their annual global partners meet. And, the benchmark was already set quite high.

The team, at ICE India, put their heads together and proposed a seamless event experience designed to achieve the outcome as envisaged by the client.

From the event tagline, until the custom photo booths that were created, all engagement touch points were aligned to drive home the point - 'Teamwork makes dreams work'.

The theme was unveiled through a customised sand animation storyboard. We featured a music based audience engagement activity called 'acapella' that showcased teamwork in a different light. The awards ceremony was peppered with different acts and activities like a dance performance by a troupe specialized in 'shadow acts' and an interesting activity by the MC who made the foreign delegates say dialogues from Bollywood movies!

Ashwini Nagarkatti

Category Marketing Manager - Godrej Appliances


We worked with ICE India for Confluence, our annual global partners meet. There were 4 other agencies who were pitching for this event and we finally chose ICE India due to their thorough understanding of our needs and the innovative ideas which they suggested for the event.

Since this was the first time that we were working with ICE India for such a large scale event, we were a bit skeptical, but Mufadal and his team were involved in every small aspect of the event and executed it seamlessly.

The biggest thing that they bring to the table is the organized way in which they work, which leads to minimum last minute issues, which we all know is bound to happen in a large scale event. All in all it was a very good experience working with them.
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